Ecosystem built to engage, convert and support
Client
XL Ecosystem
What we did
Digital Strategy | UX/UI | Interaction Design | App Development | Front-end Development | Back-end Development | Digital Marketing.
As part of their digital strategy, XL wanted to improve their customer experiences to empower their employees with tools to strengthen sales and customer account management.
Intuitive and intelligent ecosystem
XL and Aleph embarked on a journey to first understand the end-users and engage various XL business units. We proposed the right solutions after understanding the gap within the business.
We developed an idea of an intuitive ecosystem with intelligent tools that improved interactions between users and XL. By focusing on real user needs, we achieved a multi-track and agile approach to continuously release solutions to bridge the customers and employees needs.
We established a culture of co-creation, allowing various teams to contribute and collaborate towards building end-to-end solutions that answer real user needs. Additionally, we worked closely with XL to create and drive digital marketing campaigns.
A strengthened marketing strategy
XL saw an increase of more than 45% of active online users during the first 6 months of release. The results exceeded initial targets with a revenue increase of 36% on average.
Like what you see? Talk to us and let’s cook some magic