Aleph

Client
Singtel TV GO!

 

What we did
Strategy | UI/UX | Innovation Lab | Front-End Development | Integration Support

Singtel TV Go is an enhanced application built for iPhones and iPads to deliver the quintessential Singtel TV experience. It was an upgrade of Singtel's MIO TV app, also previously delivered by Aleph.

 

Powering beyond TV

Aleph partnered with Singtel by leading workshops to craft designs that promoted the latest features of the app. The purpose was to enable users to get an enriching second screen experience while watching Singtel TV on the go.

 

Powered by the Beyond TV software, we conceptualised, designed, and developed the app to fit Singtel's brand and corporate identity. The newly added features included pairing set-up boxes with Wi-Fi Network, allowing Singtel TV clients to control their cable connection via the application easily.

Watch whenever, wherever

Singtel TV GO increased the time Singtel's end customers were interacting with their favourite content, and gave them the opportunity to watch their entertainment anytime, anywhere.

 

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