Social Media Specialist
Location
Malaysia
Type
Permanent
Who we are
At Aleph, we design human experiences by asking the right questions. Here, you’ll find a curious breed of creative engineers spread across the globe, specializing in craft, strategy, and technology. With a keen ear to the ground, we turn big dreams into user-first digital solutions by design. Through rigorous prototyping, close collaboration, and responsive engineering, we commit to creating a future that leaves our craft, community, and clients better than before we began.
Job description
We seek an experienced and dynamic Social Media Specialist to join our team. The ideal candidate is developing creative marketing strategies and planning campaigns that effectively communicate the client's message, engage the target audience, and achieve specific goals. You work at the intersection of creativity and strategic thinking, helping clients navigate the competitive landscape and create impactful campaigns that stand out. A cohesive marketing strategy allows companies to identify their core demographics and target advertisements to appeal to them.
Key responsibilites
- Develop and Execute Social Media Strategies: Create and implement effective social media strategies to align with the brand’s prestige concept and standards.
- Content Creation and Curation: Ideate, create, curate, and schedule high-quality engaging content across all social media platforms. Content creation involves copywriting.
- Community Management: Monitor, engage, and grow the brand’s online community, ensuring timely and thoughtful responses to inquiries and interactions.
- Social Media Channel Oversight: Manage and optimize all social media channels, including content calendars and posting schedules.
- Performance Analytics and Reporting: Prepare comprehensive performance reports for each social channel, providing insights and actionable recommendations.
- Trend Monitoring: Stay updated on social media trends, tools, and platform updates to ensure the brand remains innovative and competitive.
- Collaborate with Creative Teams: Work closely with designers, photographers, and content creators to ensure cohesive brand storytelling.
- Social Listening: Analyse and monitor social sentiments using social listening tools, raising awareness while optimising strategies to manage positive/negative social sentiments.
- Crisis Management: Handle social media crises with professionalism, ensuring the brand’s reputation is maintained at all times.
Prerequisites
- Diploma / Bachelor's degree in Marketing, Communications, Art, or a related field.
- Proven 4 years of experience in social media management.
- Experience in Luxury Branding: Proven track record of managing social media for high-end luxury brands or similar industries.
- Proficiency in Social Media Tools: Familiarity with tools like Sprout Social or similar tool is an advantage.
- Analytical Skills: Ability to interpret social media analytics and derive actionable insights to enhance performance.
- Community Engagement: Demonstrated success in building and managing engaged online communities.
- Excellent Communication Skills: Strong writing and interpersonal skills to engage audiences effectively.
- Multichannel Knowledge: Deep understanding of major platforms such as Instagram, Facebook, LinkedIn, Pinterest, and YouTube.
Rewards and benefits
- Competitive salary (compensation will be based on experience)
- Medical insurance
- Yearly reward based on performance
- Casual work environment and attire
- A solid team behind you: great people who love what they do
- A fun culture which promotes learning and knowledge sharing
- Opportunities for personal and professional growth offerings from our in-house Learning @ Aleph Academy, Flocket meetups, timely training for skills upgrade, workshops and conferences.
- Plenty of snacks (healthy and indulgent), beverages
Get in touch!
Aleph is an equal opportunity employer and we work in an engaging, collaborative environment, where ideas are shared freely. By uncovering insights and opportunities, we inspire everyone to dream big towards the future solutions.
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